the alter ego effect : the power of secret identities to transform your life

the alter ego effect : the power of secret identities to transform your life

The Alter Ego Effect : The Power Of Secret Identities To Transform Your Life

Now a Wall Street Journal bestseller.

What if the games we played as children were the greatest gift to helping us achieve more today?

Before stage fright, impostor syndrome, emotional baggage, and the other dubious gifts of adulthood, everyone pretended to be a superhero, a favorite athlete, an inspiring entertainer, a nurse, a firefighter, a lion, or whatever else captured our imaginations. And yet, that natural creativity is slowly squeezed out of us because we think it's childish or it's "time to grow up." Now Todd Herman-backed by scientific research and countless stories from the real world-will show us how to tap into the human imagination to unleash new versions of ourselves, ready-made to kick ass.

Herman has been coaching champions in every field for over twenty years, and he's helped them bring out their Heroic Self to transcend the forces pulling them into the Ordinary World.

Anyone attempting ambitious things faces adversity, resistance, and challenges, but Herman confronts these obstacles with a question: Who or what needs to show up to make success inevitable?

In The Alter Ego Effect, Herman presents countless stories from salespeople, executives, entertainers, athletes, entrepreneurs, creatives, and historical figures to illustrate how to activate the Heroic Self already nested inside each of us. And he reveals that we may not be using those traits in the moments when we need them the most. From the creative entrepreneur who resisted their craft, to the accomplished military officer who wanted to be a warmer dad at home, Todd Herman's clients have discovered there is no end to the parts of their lives they could improve by using Alter Egos.

winning

winning

Jack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits.

Since Welch retired in 2001 as chairman and chief executive officer of GE, he has traveled the world, speaking to more than 250,000 people and answering their questions on dozens of wide-ranging topics.

Inspired by his audiences and their hunger for straightforward guidance, Welch has written both a philosophical and pragmatic book, which is destined to become the bible of business for generations to come. It clearly lays out the answers to the most difficult questions people face both on and off the job.

Welch's objective is to speak to people at every level of an organization, in companies large and small. His audience is everyone from line workers to MBAs, from project managers to senior executives. His goal is to help everyone who has a passion for success.

Welch begins Winning with an introductory section called "Underneath It All," which describes his business philosophy. He explores the importance of values, candor, differentiation, and voice and dignity for all.

The core of Winning is devoted to the real "stuff" of work. This main part of the book is split into three sections. The first looks inside the company, from leadership to picking winners to making change happen. The second section looks outside, at the competition, with chapters on strategy, mergers, and Six Sigma, to name just three. The next section of the book is about managing your career--from finding the right job to achieving work-life balance.

Welch's optimistic, no excuses, get-it-done mind-set is riveting. Packed with personal anecdotes and written in Jack's distinctive no b.s. voice, Winning offers deep insights, original thinking, and solutions to nuts-and-bolts problems that will change the way people think about work.

the power of conflict - speak your mind and get the results you want

the power of conflict - speak your mind and get the results you want

The Power Of Conflict - Speak Your Mind And Get The Results You Want

Star and executive producer of the hit TV show Bar Rescue and New York Times bestselling author of Don't Bullsh*t Yourself, Jon Taffer reveals the transformational power of conflict, sharing his toolkit for arguing smarter—at home, at work, and in life.

Most people try their best to avoid conflict. Bar Rescue host Jon Taffer understands that. Conflict can have negative results. It’s easy to think that the key to a happy workplace or marriage is to avoid conflict. In reality, that’s not the case—the key is to argue smarter.

Enter the Toolkit for Getting Conflict Right. Taffer’s approach is focused on deliberate conflict—otherwise known as “conflict with a purpose.” There are selective and strategic ways to have difficult conversations, and when doing so, to stay aware of your objectives rather than escalating tension unnecessarily. As Taffer explains, “The key is to act affirmatively, constructively, and productively.” Eliminating conflict isn’t always the answer; inevitably there will be times when it will arise. Engaging in conflict can be a way to clear the air, and get to the bottom of issues that, once resolved, can strengthen friendships, ease tensions at work, and address problems before they have a chance to bubble over.

With easy-to-follow advice that shows how to best engage in constructive discourse to get the results you want, The Power of Conflict provides you with the rules to argue smarter, uphold your values, and keep the conversation real. The step-by-step guide starts with the inception of the conflict and carries through the difficult conversation’s conclusion, arming readers with the skills and confidence to fight for their principles.

monster club - monsters take manhattan

monster club - monsters take manhattan

Monster Club - Monsters Take Manhattan

It’s an all-new thrilling adventure about growing up and facing your fears in Monsters Take Manhattan, the second novel in the Monster Club series from the creative minds of Darren Aronofsky, Ari Handel, and Lance Rubin.

Ever since Eric “Doodles” King and his friends saved Coney Island from Crumple Monster and its minions, Eric’s life has been changing faster than he ever expected. His parents’ divorce has gone through, his mom has moved to a deluxe apartment in Manhattan, and now she’s making him start all over at a fancy new private school. Suddenly, Eric’s trapped between two worlds – his old Coney Island friends and the rich, cool kids at his new school who treat him like a celebrity.

At least, Eric thinks, his days of epic monster battles are behind him. But what he doesn’t realize is that the magic mermaid ink that brought his drawings to life hasn’t been destroyed like he thought. Quite the opposite, King Neptune has found a way to take the last remaining drops to create a new class of creatures perfectly designed to put New York City right back where it belongs – underwater.

Now it’s up to Eric to rally Monster Club again and find a way to bring back Brickman, Bellybeast, Skelegurl, DecaSpyder, and RoboKillz so they can stop Neptune before it’s too late.

Monster Club: Monsters Take Manhattan is the second epic, heart-pounding adventure from award-winning screenwriter, director, and author Darren Aronofsky, Ari Handel, and Lance Rubin.

impact players - how to take the lead, play bigger, and multiply your impact

impact players - how to take the lead, play bigger, and multiply your impact

Impact Players - How To Take The Lead, Play Bigger, And Multiply Your Impact

Thinkers50 Top 10 Best New Management Books for 2022

Why do some people break through and make an impact while others get stuck going through the motions?

In every organization there are Impact Players—those indispensable colleagues who can be counted on in critical situations and who consistently receive high-profile assignments and new opportunities. Whether they are on center stage or behind the scenes, managers know who these top players are, understand their worth, and want more of them on their team. While their impact is obvious, it’s not always clear what actually makes these professionals different from their peers.

InImpact Players, New York Times bestselling author and researcher Liz Wiseman reveals the secrets of these stellar professionals who play the game at a higher level. Drawing on insights from leaders at top companies, Wiseman explains what the most influential players are doing differently, how small and seemingly insignificant differences in how we think and act can make an enormous impact, and why—with a little coaching—this mindset is available to everyone who wants to contribute at their highest level.

Based on a study of 170 top contributors, Wiseman identifies the mindsets that prevent otherwise smart, capable people from contributing to their full potential and the five practices that differentiate Impact Players:

+ While others do their job, Impact Players figure out the real job to be done.

+ While others wait for direction, Impact Players step up and lead.

+ While others escalate problems, Impact Players move things across the finish line.

+ While others attempt to minimize change, Impact Players are learning and adapting to change.

+ While others add to the load, the Impact Players make heavy demands feel lighter.

+ Wiseman makes clear that these practices—and the right mindset—can help any employee contribute at their fullest and shows leaders how they can raise the level of play for everyone on the team. Impact Players is your playbook for the new workplace.

reunion - leadership and the longing to belong

reunion - leadership and the longing to belong

Reunion - Leadership And The Longing To Belong

Building on the success of Reboot and the concept of radical self-inquiry, executive coach Jerry Colonna encourages leaders to consider the ways they have been complicit in, and benefitted from, the conditions in the world they say they’d like to change and shows them the path to creating new systems of inclusion for everyone.

We all want to belong. For executives and managers, to be better leaders—and people—we must create welcoming environments in which ourselves and others feel recognized and have a place. But to do so, we must first face our own need for belonging and how that need is often thwarted. Colonna argues that only through radical self-inquiry can we come home to ourselves and others and, in doing so, create systemic belonging—homes—for everyone.

Many people in power fall into the trap of toxic leadership. But this toxicity can be overcome. Colonna guides us on a journey of reunification with the disowned parts of ourselves, the myths and truths of our ancestors, as well as a deeper connection with those most affected by systems of exclusion. He shows how to apply radical self-inquiry (“How have I been complicit in creating the conditions I say I don't want?”) and broaden it to include “How have I been complicit in maintaining systems of oppression that I say I don’t want?” And, more important, “What do I need to give up that I love in order to have the systems of belonging that I want?”

The necessary first step is for leaders and others who hold power to see themselves clearly. The vital second step is to see and alter the effects of one’s untended, unhealed wounds and beliefs on those we are tasked to lead.

Doing so, we are then able to reimagine businesses as collectives where a shared sense of belonging thrives. Doing so will cause a reckoning with the accepted definitions of leadership, success, and value.

With its unusual blend of poetry, quotes, and examples from Colonna’s own life as well as the lives of his clients—Reunion is a life-altering guide for today’s complex and divisive world. Its wise insights and practical advice will help create an inclusive and welcoming workspace, discover the best of who we are, and nurture and support those whom we are privileged to lead.

15 tools to turn the tide

15 tools to turn the tide

15 Tools To Turn The Tide

A revolutionary new guide to negotiating in the face of stress and adversity—from an award-winning professor of negotiation and conflict management who teaches at NYU’s Stern School of Business and Columbia’s School of International & Public Affairs.

Negotiation is hard. It’s especially tough when you feel like the underdog—whether you face a ‘Godzilla’ counterpart, face threats of budget cuts during a downturn, or know that you need a deal more than the other side does.

Seth Freeman can help. Freeman is an award-winning professor who has taught negotiation to thousands of leaders and students. His clients range from Fortune 500 executives to kindergarteners, from top corporate lawyers to grad students just beginning their careers, from UN diplomats negotiating global problems to small business owners negotiating terms with suppliers. In 15 Tools to Turn the Tide, he shares field-tested techniques that can turn anyone into a much better negotiator.

Unlike other negotiation books, 15 Tools doesn’t just give key principles. It also gives you a suite of customized, step-by-step devices—simple phrases, mnemonics, glance-and-go play sheets, and more—that you can learn, remember, and deploy well whenever you need them. Freeman guides you every step of the way, from preparation to the encounter itself, to the decision whether or not to accept the offer. Digestible, memorable, and groundbreaking, these tools are also designed to help you “win warmly”—doing well for yourself, even as you care for the other person too.

One tool, for example, gives you a handy 1-page ‘play card’ that guides you throughout the talks, eases your cognitive burden, and helps you discover hidden, satisfying deals others miss. It’s just one of the many innovative and much-loved instruments Freeman’s created that can dramatically improve your chances.

Whether you’re closing a multi-million dollar deal in a recession, negotiating a job offer, or just working out holiday dinner plans with your in-laws, 15 Tools to Turn the Tide gives you a roadmap to your goals—a relentlessly practical guide you’ll actually use again and again.

the end of the world is just the beginning

the end of the world is just the beginning

The End Of The World Is Just The Beginning

A New York Times Bestseller!

2019 was the last great year for the world economy.

For generations, everything has been getting faster, better, and cheaper. Finally, we reached the point that almost anything you could ever want could be sent to your home within days - even hours - of when you decided you wanted it.

America made that happen, but now America has lost interest in keeping it going.

Globe-spanning supply chains are only possible with the protection of the U.S. Navy. The American dollar underpins internationalized energy and financial markets. Complex, innovative industries were created to satisfy American consumers. American security policy forced warring nations to lay down their arms. Billions of people have been fed and educated as the American-led trade system spread across the globe.

All of this was artificial. All this was temporary. All this is ending.

In The End of the World is Just the Beginning, author and geopolitical strategist Peter Zeihan maps out the next world: a world where countries or regions will have no choice but to make their own goods, grow their own food, secure their own energy, fight their own battles, and do it all with populations that are both shrinking and aging.

The list of countries that make it all work is smaller than you think. Which means everything about our interconnected world - from how we manufacture products, to how we grow food, to how we keep the lights on, to how we shuttle stuff about, to how we pay for it all - is about to change.

In customary Zeihan fashion, rather than yelling fire in the geoeconomic theatre, he narrates the accumulation of matchsticks, gasoline, and dynamite in the hands of the oblivious audience, suggesting we might want to call the fire department.

A world ending. A world beginning. Zeihan brings readers along for an illuminating (and a bit terrifying) ride packed with foresight, wit, and his trademark irreverence.

financial feminist

financial feminist

Financial Feminist

An instant New York Times bestseller

From the globally-recognized personal finance educator and social media star behind Her First $100K, an inclusive guide to all things money—from managing debt to investing and voting with your dollars

Tori Dunlap was always good with money. As a kid, she watched her prudent parents balance their checkbook every month and learned to save for musical tickets by gathering pennies in an Altoids tin. But she quickly discovered that her experience with money was pretty unusual, especially among her female friends.

It wasn’t our fault. Investigating this financial literacy and wealth gap, Tori found that girls are significantly less likely to receive a holistic financial education; we’re taught to restrain our spending, while boys are taught about investing and rewarded for pursuing wealth. In adulthood, women are hounded by the unfounded stereotype of the frivolous spenders whose lattes are to blame for the wealth gap. And when something like, say, a global pandemic happens, we’re the first to have jobs cut and the last to re-enter the workforce. It's no wonder money is a source of anxiety and a barrier to equality for so many of us.

But what if money didn't mean restriction, and instead, choice? The ability to luxuriously travel, quit toxic jobs, donate to important organizations, retire early? The freedom to live the life you want, and change the world while you do it?

Tori founded Her First $100K to teach women to overcome the unique obstacles standing in the way of their financial freedom. In Financial Feminist, she distills the principles of her shame- and judgment-free approach to paying off debt, figuring out your value categories to spend mindfully, saving money without monk-like deprivation, and investing in order to spend your retirement tanning in Tulum.

You will learn:

- Exercises to help you understand your current relationship with money, figure out what you want to change, and how to make that happen

- How to decide on your investment goal, and discover the three steps to meeting it

- Learn how to source the data you need to negotiate the money you deserve

Featuring journaling prompts, deep-dives into the invisible aspects of the financial landscape, and interviews with experts on everything money—from predatory credit card companies to the racial wealth gap and voting with your dollars—Financial Feminist is the ultimate guide to making your money work harder for you (rather than the other way around.)

lead like a marine

lead like a marine

Lead Like A Marine

A NATIONALBESTSELLER

The U.S. Marines Corps is the greatest fighting force on the planet, but it’s so much more than that: it’s a factory for producing first-rate leaders, problem-solvers, and innovators.

In 2006, John Warren and John Thompson led Marines into combat in the world’s most dangerous city: Ramadi, Iraq. But when they got home, employers didn’t understand what they had to offer. Undeterred, they founded their own specialty mortgage company, growing it from scratch into a national powerhouse over the course of a decade.

When the two decorated veterans applied the values and training of the U.S. Marine Corps to build a thriving business, they defied corporate America’s expectations. That’s because they realized that, far from producing mindless drones, the Corps trains its warriors in adaptability, initiative, and courage—ideal traits for anyone in leadership.

In Lead Like a Marine, Warren and Thompson lay out the simple, universal rules that helped them succeed, from valuing grit and potential over pedigree, to condensing large groups into resilient “fireteams,” to cross-training team members so that anyone can step up to the plate in a crisis. While the corporate world is mired in maintaining the status quo, respecting status, and flattering ego, Warren and Thompson stripped away the fat that prevents organizations from innovating and excelling.

Full of smart, actionable advice, gripping combat stories, and entrepreneurial lessons, this book will give you the tools and the training you need to truly lead like a Marine.

executive presence 2.0

executive presence 2.0

Executive Presence 2.0

In this updated and expanded edition of her celebrated book Executive Presence: The Missing Link Between Merit and Success, one of the world’s most influential business thinkers reveals the qualities essential to leadership in our fast-changing, post-pandemic world. Some are timeless (confidence, decisiveness), some are brand new (the ability to command Zoom), and all are game-changers.

Nearly a decade ago, economist Sylvia Ann Hewlett cracked the code of executive presence (EP). Drawing on complex data and in-depth interviews with senior executives from sectors as different as finance and fashion, she demonstrated that EP is a potent mix of gravitas, communication, and appearance.

Executive Presence became a classic. Translated into seven languages, it’s helped tens of thousands of ambitious, accomplished professionals to fast-track their careers. Chuck Robbins (CEO of Cisco), and Thasunda Brown Duckett (CEO, TIAA), are among the leaders who recommend this book for any up-and-comer seeking to rise through the ranks and do something extraordinary with their lives.

But EP has evolved. Black Lives Matter, the #MeToo movement, and a global pandemic have changed the leadership equation. But how? To answer that question, in 2022, Hewlett embarked on a second round of quantitative and qualitative research, targeting seasoned leaders and thirty-something-year-old executives at the cutting edge of the new economy (fin-tech, gaming, media). Her findings are timely as new executives find their feet in a post-pandemic world.

Hewlett demonstrates that in 2023 leaders worldwide seek to promote high-performing men and women who exude confidence but also project authenticity and inclusivity. They’re also intent on advancing those who excel at leading remote teams and demonstrate a command of social media. It’s no coincidence that Eddie Glaude, Amanda Gorman, and Gustavo Dudamel are stars of this new edition of Executive Presence and the usual suspects.

Hewlett’s most potent message, ten years ago and now, is that EP is eminently learnable. You don’t need to have the voice of James Earl Jones, the communication skills of Steve Jobs, or the athleticism of Michelle Obama to ace EP. You merely have to arm yourself with the tools and tactics contained in these pages.

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