<p>The End Of Loyalty: The Rise And Fall Of Good Jobs In America</p>
<p>Having a good, stable job used to be the bedrock of the American Dream. Not anymore.</p>
<p>In this richly detailed and eye-opening book, Rick Wartzman chronicles the erosion of the relationship between American companies and their workers. Through the stories of four major employers -- General Motors, General Electric, Kodak, and Coca-Cola -- he shows how big businesses once took responsibility for providing their workers and retirees with an array of social benefits. At the height of the post-World War II economy, these companies also believed that worker pay needed to be kept high in order to preserve morale and keep the economy humming. Productivity boomed.</p>
<p>But the corporate social contract didn't last. By tracing the ups and downs of these four corporate icons over seventy years, Wartzman illustrates just how much has been lost: job security and steadily rising pay, guaranteed pensions, robust health benefits, and much more. Charting the Golden Age of the '50s and '60s; the turbulent years of the '70s and '80s; and the growth of downsizing, outsourcing, and instability in the modern era, Wartzman's narrative is a biography of the American Dream gone sideways.</p>
<p>Deeply researched and compelling, The End of Loyalty will make you rethink how Americans can begin to resurrect the middle class.</p>
<p>Finalist for the Los Angeles Times book prize in current interestA best business book of the year in economics, Strategy+Business</p>
