the money ladder

the money ladder

The Money Ladder

Everything you need to know about finance from your own personal banker @urbanfinancier

'We are born with many human instincts, but managing money is not one of them. The way you interact with money has a lot to do with your upbringing and the social influences around you. Some people start the journey of understanding money earlier than others, but it's never too late for you to learn the rules. This book will explain the basics and help you to make informed financial choices.'

Franklin Asante understands money. As a private banker, he has helped many clients to manage their finances in various different ways. Now, in The Money Ladder, he shares his experience and knowledge through a 3-step plan to help you to first of all understand money and then to grow it for the future. The three steps are: wealth generation, accumulation and preservation.

Through explaining the basics of money he gives you the tools you need in order to make informed choices about what to do with your money for the best return on your investments. Starting with a clear jargon-buster, which explains words and phrases we've all heard before - like 'interest rate', 'capital gains tax' or 'cryptocurrency' - he also offers advice on saving, investing and borrowing, along with tips on how to prepare your cashflow, fill in a balance sheet and understand what assets are available to you.

If you start on the bottom rung and learn the basics of money, you will find it much easier to climb the ladder to future financial freedom.

meatball sundae - how new marketing is transforming the business world (and how to thrive in it)

meatball sundae - how new marketing is transforming the business world (and how to thrive in it)

Meatball Sundae - How New Marketing Is Transforming The Business World (And How To Thrive In It)

How to match the right marketing approach to your product, by legendary business thinker Seth Godin.

The shiny new marketing technique isn't necessarily the right one to use. According to bestselling author Seth Godin, these new-fangled tactics can be like the toppings at an ice cream parlour. If you start with ice cream, adding cherries and hot fudge and whipped cream will make it taste great. But if you start with a bowl of meatballs . . . yuck!

As traditional marketing fades away, the new tools seem irresistible. But they don't work as well for boring brands (meatballs?) that might still be profitable but don't attract word of mouth, such as Cheerios, Ford trucks, Barbie dolls or Budweiser. When Anheuser-Busch spends $40 million on an online network called BudTV, that's a meatball sundae. It leads to no new Bud drinkers, just a bad case of indigestion.

Meatball Sundae is the definitive guide to the fourteen trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says five thousand people who want to hear your message are more valuable than five million who don't.

The winners aren't just annoying start-ups run by three teenagers who never had a real job. You'll also meet older companies that have adapted brilliantly, such as Blendtec, a thirty-year-old blender maker. It now produces 'Will it blend?' videos that demolish golf balls, Coke cans, iPhones and much more. For a few hundred dollars, Blendtec reached more than ten million eager viewers on YouTube.

Godin doesn't pretend that it's easy to get your products, marketing messages and internal systems in sync. But he'll convince you that it's worth the effort.

linchpin

linchpin

Linchpin

This life-changing manifesto shows how you have the potential to make a huge difference wherever you are.

Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books, he has taught generations of readers how to make remarkable products and spread powerful ideas. In Linchpin , he turns his attention to the individual, and explains how anyone can make a significant impact within their organisation.

There used to be two teams in every workplace: management and labour. Now there's a third team, the linchpins. These people figure out what to do when there's no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it and turn each day into a kind of art.

Have you ever found a shortcut that others missed? Seen a new way to resolve a conflict? Made a connection with someone others couldn't reach? Even once? Then you have what it takes to become indispensable, by overcoming the resistance that holds people back. Linchpin will show you how to join the likes of...

- Keith Johnson, who scours flea markets across the country to fill Anthropologie stores with unique pieces.

Jason Zimdars, a graphic designer who got his dream job at 37signals without a résumé.

- David, who works at Dean and Deluca coffee shop in New York. He sees every customer interaction as a chance to give a gift and is cherished in return.

As Godin writes, 'Every day I meet people who have so much to give but have been bullied enough or frightened enough to hold it back. It's time to stop complying with the system and draw your own map. You have brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must.'

financial joy

financial joy

Financial Joy

As seen on ITV's This Morning! A life-changing 10-week plan to help you to turn your life around and design a path to financial freedom, enriched with the small experiences that bring you joy.

Stop worrying about money. Start enjoying your life.

You might be struggling in debt, living paycheque to paycheque, or worried about preparing for retirement; maybe you're considering your first investment, or you just want an escape plan from the '9 to 5'. Wherever you are on your journey, this book will revolutionize your lifestyle and your relationship with money.

Authors Ken and Mary Okoroafor started out as resource-poor, working-class immigrants and have built a life of financial independence and joyful moments through hard work, smart saving and savvy investing. They know what it feels like to start from ground zero, and as a chartered accountant and former CFO, Ken shares his financial expertise to help you unlock the secret to building wealth.

You'll learn how to take control of your finances, develop good money habits, become debt-free, invest in assets and multiply your income so you can create the freedom to travel, spend time with your loved ones and plan for a stress-free (early) retirement - all whilst prioritising your wellbeing and having fun!

It also includes a dozen real-life interviews with singles, couples and those with children, from different backgrounds, age groups and stages of their money journey, including a few well-known public figures.

Financial joy can be achieved by anyone - and it can start today, not tomorrow.

Tải Sách là website thư viên sách chia sẻ tài liệu sách với nhiều định dạng pdf/epub/mobi/prc/azw3 được tổng hợp mới nhất. Bạn có thể đọc online hoặc download về các thiết bị di động, máy tính, máy đọc sách để trải nghiệm.

Liên Hệ