Forefront Books

<p>Crash Course</p>

<p>In Crash Course, Ricardo Jiménez recounts his personal startup failure so that other entrepreneurs and business founders may learn from his mistakes as they chase their own business dreams.</p>

<p>Nine times out of ten, the passionate, well-educated, semi-cocky entrepreneur with dreams of taking the market by storm . . . fails.</p>

<p>Whether it’s a quick crash and burn within the first year or a longer struggle over several years, the result is usually the same: an exhausted, confused, financially broke, and emotionally broken startup failure.</p>

<p>We love to hear stories of lean-and-mean startups that bootstrap their way to a hard-fought victory. But what about the other 90 percent? What about the startup founders who were chewed up and spit out by potential investors, dirty-dealing partners, and fickle customers? What about the ones who dared to give their dream wings . . . only to watch it crash on the runway?</p>

<p>Don’t we have as much or more to learn from them as we do the lucky few who actually make it?</p>

<p>In Crash Course, entrepreneur Ricardo Jiménez crawls out from under the wreckage of his failed startup and forces himself to explore how his best-laid plans went so terribly wrong. With surgical precision, Jiménez explores every decision, meeting, step, and misstep that turned his once-promising international toy company into an expensive lesson in how not to succeed in the highly competitive global marketplace.</p>

<p>Putting pride aside, Jiménez puts his whole story on display—the good, the bad, and the terrible—with the hope that the next generation of startup entrepreneurs can learn from his mistakes and take a pain-free shortcut to the important lessons he had to learn the hard way.</p>

<p>After The Game</p>

<p>What if you could harness the many invaluable lessons you learned as a college or professional athlete and apply them to your professional and personal life? In After the Game, Jay Dixon, a former D1 athlete and founder of SuccessCoach.com, combines athletic insights with data-supported mindset elements to show you how.</p>

<p>Crafted in the tradition of wisdom-rich business fables to vividly bring the characters and narrative to life, After the Game combines a page-turning fictional narrative with a wealth of real-life lessons and insights designed to inform, advise, and inspire budding entrepreneurs and future CEOs.</p>

<p>You’ll discover:</p>

<p>- research that proves athletes are perfectly suited to own and lead businesses</p>

<p>- ten mindset elements that are crucial to your success at work and in life</p>

<p>- seven hands-on lessons that will accelerate your journey from idea to ownership</p>

<p>- a proven playbook to become a CEO eleven years faster than typical routes</p>

<p>- how self-awareness and emotional intelligence are vital on your path to CEO</p>

<p>- how to build a successful independent enterprise and achieve substantial personal growth</p>

<p>. . . and much more.</p>

<p>With billions of dollars’ worth of small businesses set to be sold or passed down as baby boomers move into their retirement years, opportunities abound for savvy entrepreneurs to learn to acquire, lead, and sell those businesses—and no demographic is more poised and prepared to do so than former athletes.</p>

<p>This is your time. Don’t stand on the sidelines another minute. Get up, get ready, and get back in the action. A glorious new future awaits.</p>

<p>When Business Is Love</p>

<p>When Business Is Love tells the story of Jan Ryde’s mission to create the world’s finest beds and to operate his fifth-generation business, Hästens, on the basis of love.</p>

<p>Love.</p>

<p>It isn’t everything. It’s the only thing.</p>

<p>Despite the world being such a rich and abundant place, love is one thing that all the world is longing for, yet (as the old song goes) just can’t seem to get enough of.</p>

<p>In When Business Is Love: The Spirit of Hästens — At Work, At Play, and Everywhere In Your Life, Jan Ryde, the fifth generation CEO of family-owned Swedish bed manufacturer Hästens, reveals the secrets to running a business and living a life rooted in love.</p>

<p>When Business Is Love is a book about what can happen when one approaches business and life with the single intention to give everyone involved the opportunity to experience their best life.</p>

<p>When Business Is Love shares Jan Ryde’s mission to make the world a better place by putting people first and leading with values of humility, honesty, integrity, mastery, gratitude, forgiveness, encouragement, joy, peacefulness, and — above all else: LOVE.</p>

<p>Readers will follow Jan's personal journey from business school professor to CEO of a modest family business that he built into a global company, and learn from his successful leadership philosophy:</p>

<p>- Why you must embrace your whole story — even the dark times.</p>

<p>- The importance of a clearly-defined mission.</p>

<p>- The magic of imagination and retaining one's child-like creativity.</p>

<p>- How to step into and live in abundance through connection to the Source.</p>

<p>- The myth of competition and how you only have to create to succeed.</p>

<p>- The power of modeling and acting on the clues that success freely leaves for you.</p>

<p>- The miracles that show up in your life when you invest in helping people to have their best life ever.</p>

<p>Under Jan Ryde's management, Hästens, founded in Sweden in 1852 as a one-man saddlery, has grown into one of the world’s most beloved brands with stores from Los Angeles to London, from Istanbul to Singapore. Hästens enjoys an outstanding international reputation for creating the finest beds in the world, as evidenced by a client list that includes everyone from Hollywood royalty to actual crowned heads of state. Its luxurious, handcrafted, top-of-the-line Grand Vividus sells for as much as a million dollars.</p>

<p>Readers following Jan Ryde's example of business as love will find themselves asking the transformative question that motivates the entire Hästens team: how good do you want to have it?</p>

<p>The Perfect 10</p>

<p>The Perfect 10 by New York Times bestselling author Dave Liniger is a must-read practical primer for entrepreneurs of all ages.</p>

<p>In The Perfect 10, Dave Liniger, cofounder of RE/MAX, the company that revolutionized real estate for agent sand home buyers everywhere, shares fifty-plus years of business insights to help guide future generations of entrepreneurs as they pursue their professional dreams. Beyond being a real estate magnate, Liniger is a major philanthropist, a serial investor in new ventures, a franchising expert, an educator, a former NASCAR team owner and driver, the proprietor of one of the world’s most successful Arabian horse breeding operations, the owner and operator of Sanctuary, a one-of-a kind private golf club and preserve, and the impetus behind the Liniger Center on Franchising at the Daniels College of Business at the University of Denver. Drawing from his varied and unique life experiences as well as from the wisdom of successful friends, colleagues, authors, historical figures, and long-time inspirations, Liniger’s business magnum opus—a nearly five-hundred-page practical primer and love letter to young and future moguls—was written with the next half-century of innovative entrepreneurship in mind.</p>

<p>Exploring everything from pitching to venture capitalists, developing leadership abilities in an ever-changing social and economic climate, marketing in an age of so many meaningful ways to reach consumers, to making the most of what AI has to offer, Liniger leaves no stone unturned. This book is a must-read for anyone with a penchant for new ideas, fire in their belly, and a deep-seated desire to be a perfect 10 in their respective field. It is especially enlightening for franchisors and franchisees!</p>